Misuzu Opened the Watch Shop in Kichijoji (3)

 Prior to the grand opening, Misuzu held a pre-opening event at the Kichijoji Daiichi Hotel, a short walk from the new shop, on Oct.26.
 Former and current Miss Japan representatives and other models, including one from Malaysia, walked Misuzu's watches and jewelry on the catwalk at the event. A person dressed as Hello Kitty, former New Zealand Prime Minister John Key and world-renowned super model Naomi Campbell were invited there as special guests. 
 Key is also an official ambassador for Jaermann & Stubi. He and Dr.Handa held a discussion on timepieces at the event. 

 Dr.Handa founded Misuzu in 1978 as the operator of Misuzu Gakuen cram schools, and the company established its watch business in 1979, distributing more than 140 watch brands, as well as its own designs, in Japan. 

Misuzu Corp President Dr.Handa(third from left) and guests,
including Vice President of the Liberal Democratic Party Masahiro Komura (second from left),
cut the ribbon to open HANDA Watch World Kichijoji Universe Watch Shop in Tokyo,
OCt.28.

Yoshiaki Miura
 

(source: THE JAPAN TIMES, Nov.10, 2017）

Misuzu Opened the Watch Shop in Kichijoji (2)

 After the toast, Dr.Handa led journalists into the shop to show them the space and speak about the watches on display.
 He said, "The theme is 'universe' and 'tightly packaged,' There are so many watches in such a small space. It's fun to visit and see so many watches. People can easily spend a whole day here without getting bored."

 On the third floor, customers who intend to spend more than 1 million yen can enjoy night sky views of their birthday constellations in a planetarium. 

  More than a hundred people were waiting in front of the shop before it officially opened.
 First in line was 32-year-old salaryman Tomohiro Shibata. He lives in Tsukuba, Ibaraki Prefecture. He stayed at his friend's place the night before to make sure he arrived at the shop at 6:30 a.m.
 He said, "I'm excited as the new shop has so many watches from overseas that you can't find anywhere else in Japan."

Watches displayed in the shop

Yoshiaki Miura

(source: THE JAPAN TIMES, Nov.10, 2017）

Misuzu Opened the Watch Shop in Kichijoji (1)

 Misuzu held a grand opening ceremony on Oct.28 for the HANDA Watch World Kichijoji Universe Watch Shop. 
 Misuzu, a trading company dealing mainly in high-end watches, recently bought Swiss luxury golf watchmaker Jaermann & Stubi and Misuzu President Dr.Haruhisa Handa also serves as the president of that company. 
 The new shop has three above-ground floors, as well as basement, each boasting a huge selection of fine timepieces.
 The first floor has casual models that appeal to the younger generations, while the second and third floors have higher-end models. The basement serves as a showcase for rare models.
 Special guests came to cerebrate the opening, and one of them was Masahiko Komura, vice president of the Liberal Democratic Party, who lives in the Kichijoji area. 
 Komura said, "Let's pray for Kichijoji to florish further," in making a toast in front of the new shop.


(source: THE JAPAN TIMES, Nov.10, 2017）

Elegant watches showcased

 Misuzu Corp. held a Handa Watch World Fair at Tokyo Daiichi Hotel on Sept.12. It showcased high-end Swiss timepieces and other watches. 

 Misuzu, the watch dealer, which also operates the Misuzu Gakuen, a chain of cram schools that work to prepare high school students to enter university, invited Swiss watch craftsman Antoine Preziuso and his son Florian to the fair for a panel discussion with Dr.Handa, president of Misuzu Corp.

 Preziuso's elegant watches were displayed at the fair, together with other watches that Misuzu has the exclusive rights to sell in Japan, including Jaermann & Stubi, Roberto Cavalli by Frank Muller and Candy Time by Madison New York. 

 Misuzu recently bought Jaermann & Stubi, a Swiss luxury golf watchmaker. Dr.Handa, alias Misuzu President Haruhisa Handa, was named the president of the company. 

 The first 500 guests at the fair received a free welcome drink to enjoy while taking in the elegant timepieces. 

Antoine Preziuso(center), his son Florian(center left)  and
Dr.Handa(center right) posed for photographers with other guests.
Misuzu

(source: THE JAPAN TIMES, online edition, Sept.21, 2017）